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Comparison OLED TVs

LG G5 OLED 65 inch vs Samsung S90F OLED 77 inch: which one should you buy?

Quick answer

Buy the LG G5 OLED 65 inch if you want the best OLED picture and have the budget. Buy the Samsung S90F OLED 77 inch instead if you want a 77-inch OLED without paying flagship prices.

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LG G5 OLED 65 inch
Buy

LG G5 OLED 65 inch

Best for Brightest LG OLED

Typically $1,999–$2,999

Check Price on Amazon Paid link
Samsung S90F OLED 77 inch
Buy

Samsung S90F OLED 77 inch

Best for Big-screen OLED value

Typically $2,299–$2,999

Check Price on Amazon Paid link

Quick comparison

FeatureLG G5 OLED 65 inchSamsung S90F OLED 77 inch
VerdictBuyBuy
Typical price$1,999–$2,999$2,299–$2,999
Best forBrightest LG OLEDBig-screen OLED value
Key featureVery bright four-layer OLED panel for movies in any lightLarge QD-OLED at a lower price than flagship 77-inch OLEDs
PanelOLED (Primary RGB Tandem)QD-OLED
Refresh rate165 Hz144 Hz
HDMI 2.1 ports44
Sizes48–97 inch42–83 inch
Where to buyCheck Price Paid linkCheck Price Paid link

Main differences

Panel

LG G5 OLED 65 inch: OLED (Primary RGB Tandem); Samsung S90F OLED 77 inch: QD-OLED.

Refresh rate

LG G5 OLED 65 inch: 165 Hz; Samsung S90F OLED 77 inch: 144 Hz.

HDMI 2.1 ports

LG G5 OLED 65 inch: 4; Samsung S90F OLED 77 inch: 4.

Sizes

LG G5 OLED 65 inch: 48–97 inch; Samsung S90F OLED 77 inch: 42–83 inch.

Why buy it

LG G5 OLED 65 inch: very bright four-layer OLED panel for movies in any light; Samsung S90F OLED 77 inch: large QD-OLED at a lower price than flagship 77-inch OLEDs.

Made for

LG G5 OLED 65 inch: brightest LG OLED; Samsung S90F OLED 77 inch: big-screen OLED value.

Usual price

LG G5 OLED 65 inch: $1,999–$2,999; Samsung S90F OLED 77 inch: $2,299–$2,999.

Which should you choose?

Choose the LG G5 OLED 65 inch if you

  • you want the best OLED picture and have the budget
  • value very bright for OLED
Check Price Paid link

Choose the Samsung S90F OLED 77 inch if you

  • you want a 77-inch OLED without paying flagship prices
  • value big screen
Check Price Paid link

If neither feels right

Neither is the only answer. See every model we would buy (and the ones we would skip) in our list of the best OLED TVs.

Not sure about either? Consider these

Samsung S95F OLED 65 inch

Samsung · OLED TVs

Samsung S95F OLED 65 inch

Buy it if your room has windows facing the TV.

Verdict
Buy
Best for
Glare-free OLED
Typical price
$2,499–$3,399

Pros

  • Glare-free screen
  • Very bright

Cons

  • No Dolby Vision
Sony Bravia 8 II 65 inch

Sony · OLED TVs

Sony Bravia 8 II 65 inch

Buy it if you watch lots of movies and want accurate color.

Verdict
Buy
Best for
Movie lovers
Typical price
$2,299–$2,999

Pros

  • Superb processing
  • Rich QD-OLED color

Cons

  • Only two HDMI 2.1

Frequently asked questions

LG G5 OLED 65 inch or Samsung S90F OLED 77 inch: which should I buy?

Buy the LG G5 OLED 65 inch if you want the best OLED picture and have the budget. Buy the Samsung S90F OLED 77 inch instead if you want a 77-inch OLED without paying flagship prices.

Is the price difference worth it?

The LG G5 OLED 65 inch usually costs $1,999–$2,999 and the Samsung S90F OLED 77 inch $2,299–$2,999. Pay more only if the differences above matter to you.

Buyrskip Editorial Team

Part of the Buyrskip research team. We compare specifications, documentation and real-world trade-offs so you can decide faster.

LG G5 OLED 65 inch or Samsung S90F OLED 77 inch: the full reasoning

LG G5 OLED 65 inch or Samsung S90F OLED 77 inch? Both are strong OLED TVs, which is exactly why the choice is hard. Here is the short version first: buy the LG G5 OLED 65 inch if you want the best OLED picture and have the budget, and buy the Samsung S90F OLED 77 inch if you want a 77-inch OLED without paying flagship prices. The rest of this page explains why, with usual US prices.

Where they differ

The LG G5 OLED 65 inch wins on very bright four-layer OLED panel for movies in any light. The Samsung S90F OLED 77 inch answers with large QD-OLED at a lower price than flagship 77-inch OLEDs. Panel: OLED (Primary RGB Tandem) on the LG G5 OLED 65 inch, QD-OLED on the Samsung S90F OLED 77 inch. Refresh rate: 165 Hz on the LG G5 OLED 65 inch, 144 Hz on the Samsung S90F OLED 77 inch. HDMI 2.1 ports: 4 on the LG G5 OLED 65 inch, 4 on the Samsung S90F OLED 77 inch. Sizes: 48–97 inch on the LG G5 OLED 65 inch, 42–83 inch on the Samsung S90F OLED 77 inch.

Reasons to buy the LG G5 OLED 65 inch

Very bright for OLED, Superb contrast, Four HDMI 2.1. What to accept: expensive, no stand in box on some sizes. Usual price: $1,999–$2,999. Our verdict: buy. Read the full LG G5 OLED 65 inch review.

Reasons to buy the Samsung S90F OLED 77 inch

Big screen, Bright QD-OLED, Four HDMI 2.1. What to accept: no Dolby Vision, reflective screen. Usual price: $2,299–$2,999. Our verdict: buy. Read the full Samsung S90F OLED 77 inch review.

Neither one?

Our list of the best OLED TVs has every other model with its own call. Brightness: newer panels (LG G-series, Samsung S95, Sony Bravia 8 II) are far brighter than older OLEDs; buy those for sunny rooms.

Also consider the Samsung S95F OLED 65 inch ($2,499–$3,399): QD-OLED with a matte anti-glare finish and very high brightness. Buy it if your room has windows facing the TV.

Also consider the Sony Bravia 8 II 65 inch ($2,299–$2,999): QD-OLED with Sony processing for the most natural movie picture. Buy it if you watch lots of movies and want accurate color.

US buyer tip

OLED prices drop most between Black Friday and the Super Bowl; last year's model is often 30–40% cheaper than the new one with nearly the same picture.

Prices on Amazon.com move in a pattern. The deepest cuts land on Prime Day in July, Prime Big Deal Days in October and the Black Friday to Cyber Monday week, with smaller drops around Presidents Day, Memorial Day, the Fourth of July and back-to-school. Judge a deal against the usual price we show, never against the crossed-out list price.