Quick comparison
| Feature | JBL Flip 7 | Bose SoundLink Max |
|---|---|---|
| Verdict | Buy | Buy |
| Typical price | $129–$149 | $299–$399 |
| Best for | Most people | Big sound |
| Key feature | Punchy sound, IP68 toughness and Auracast in a bottle-size speaker | Rich stereo sound and deep bass from a carryable speaker |
| Water resistance | IP68 | IP67 |
| Battery | Up to 16 hours | Up to 20 hours |
| Weight | 1.2 lb | 4.9 lb |
| Stereo pairing | Auracast | Yes |
| Where to buy | Check Price Paid link | Check Price Paid link |
Main differences
Water resistance
JBL Flip 7: IP68; Bose SoundLink Max: IP67.
Battery
JBL Flip 7: Up to 16 hours; Bose SoundLink Max: Up to 20 hours.
Weight
JBL Flip 7: 1.2 lb; Bose SoundLink Max: 4.9 lb.
Stereo pairing
JBL Flip 7: Auracast; Bose SoundLink Max: Yes.
Why buy it
JBL Flip 7: punchy sound, IP68 toughness and Auracast in a bottle-size speaker; Bose SoundLink Max: rich stereo sound and deep bass from a carryable speaker.
Made for
JBL Flip 7: most people; Bose SoundLink Max: big sound.
Which should you choose?
Choose the JBL Flip 7 if you
- want one tough speaker for the backyard, pool and trips
- value IP68 waterproof and drop-proof
Choose the Bose SoundLink Max if you
- want a speaker that fills a backyard and still has a handle
- value big, balanced sound
If neither feels right
Neither is the only answer. See every model we would buy (and the ones we would skip) in our list of the best Bluetooth speakers.
Not sure about either? Consider these

Ultimate Ears · Speakers
Ultimate Ears Wonderboom 4
Buy it if you want a cheap, almost indestructible speaker for the pool or shower.
- Verdict
- Buy
- Best for
- Tight budgets
- Typical price
- $79–$99
Pros
- Floats in water
- Very tough
Cons
- No app

Marshall · Speakers
Marshall Emberton III
Buy it if you love the look and want a compact speaker with great battery.
- Verdict
- Consider
- Best for
- Style
- Typical price
- $149–$169
Pros
- Iconic design
- 32+ hour battery
Cons
- Pricier than rivals for the size
Frequently asked questions
JBL Flip 7 or Bose SoundLink Max: which should I buy?
Buy the JBL Flip 7 if you want one tough speaker for the backyard, pool and trips. Buy the Bose SoundLink Max instead if you want a speaker that fills a backyard and still has a handle.
Is the price difference worth it?
The JBL Flip 7 usually costs $129–$149 and the Bose SoundLink Max $299–$399. Pay more only if the differences above matter to you.